How to hire a research firm?
There are several aspects to be analyzed when hiring a market research company. The starting point is to make it clear that no one (including
Find out how the public and the market understand your business
Clear and reliable statistical data for an objective view of your business
Neuromarketing tecniques aligned with traditional methodologies providing answers far beyond surveys
Usability tests to evaluate your website, app, online store or desktop system with eye-tracking and / or facial coding
Analyze and combine public information that has been collected by others through our customized BI solutions
Customized dashboards for monitoring key elements of your business activities
There are several aspects to be analyzed when hiring a market research company. The starting point is to make it clear that no one (including
Should I do market research? Before answering whether companies should do market research, it is worth reflecting on the following Brazilian reality: more than 71%
Knowing the customer The basic requirement for the success of any enterprise is the knowledge and monitoring of your market and, more specifically, your customer’s